Glossary entry (derived from question below)
Spanish term or phrase:
rotativo
English translation:
rotational
Added to glossary by
Natalia Rivera
Aug 5, 2004 21:55
19 yrs ago
2 viewers *
Spanish term
rotativo
Spanish to English
Marketing
Marketing
Datos relacionados con una negociación
Para definir un convenio o negociación se necesita distintas categorías de información:
1) Información general
Es la información usual y básica del acuerdo . Para cada negociación se deberá definir:
a) La agencia o el anunciante con el cual se esta negociando
b) El territorio o países acordados. El oficial de cuenta podrá decidir si la negociación corresponde a un territorio en particular o se pude aplicar a todos los territorios. O en caso contrario, si corresponde a un país o grupo de países específicos.
c) El periodo de tiempo en el cual rige el convenio. La vigencia del convenio puede estar relacionado a un tiempo especifico o a un evento en particular.
d) El producto o los productos que se van a publicitar.
e) Tipo : Publicidad o sponsor
f) Si es ****rotativo*****, en este caso la distribución de la publicidad se hará de manera uniforme a lo largo del periodo contratado y asegurando que el anuncio sea publicado prorrateadamente en todos los segmentos diarios.
g) Calculo del costo
Muchas gracias!!!!
Para definir un convenio o negociación se necesita distintas categorías de información:
1) Información general
Es la información usual y básica del acuerdo . Para cada negociación se deberá definir:
a) La agencia o el anunciante con el cual se esta negociando
b) El territorio o países acordados. El oficial de cuenta podrá decidir si la negociación corresponde a un territorio en particular o se pude aplicar a todos los territorios. O en caso contrario, si corresponde a un país o grupo de países específicos.
c) El periodo de tiempo en el cual rige el convenio. La vigencia del convenio puede estar relacionado a un tiempo especifico o a un evento en particular.
d) El producto o los productos que se van a publicitar.
e) Tipo : Publicidad o sponsor
f) Si es ****rotativo*****, en este caso la distribución de la publicidad se hará de manera uniforme a lo largo del periodo contratado y asegurando que el anuncio sea publicado prorrateadamente en todos los segmentos diarios.
g) Calculo del costo
Muchas gracias!!!!
Proposed translations
(English)
| 3 +2 | rotational |
Luis Medina
|
| 4 +1 | periodical (w/ref. to the publicity) |
margaret caulfield
|
| 5 | continuous |
Margarita Palatnik (X)
|
| 4 | on a rotative basis |
swisstell
|
| 4 | rotating distribution |
karin förster handley
|
| 3 | rotative banner |
Carla Mendoza
|
Proposed translations
+2
3 mins
Selected
rotational
Espero te sirva. Saludos
Peer comment(s):
| agree |
Kim Metzger
: rotational basis
24 mins
|
|
Gracias por tu contribución.
|
|
| agree |
kellyn (X)
: I tend to agree with rotational
3 hrs
|
4 KudoZ points awarded for this answer.
Comment: "Muchas gracias!!!"
8 mins
on a rotative basis
i.e. the various parties involved have to TAKE TURNS
17 mins
Carla Mendoza
Native in Spanish
Freelance Translator since 1998
Native in: Spanish (Variant: Latin American) 
Works in: English to Spanish, German to Spanish, Spanish to English
rotative banner
1) Rotative Banner Program:
By having a rotative banner, your ad will be displayed randomly in all of our screens (except the ones with fixed banners).
http://www.satellitescience.com
By having a rotative banner, your ad will be displayed randomly in all of our screens (except the ones with fixed banners).
http://www.satellitescience.com
27 mins
karin förster handley
Native in Spanish
&
English
Fast and accurate does it
Native in: Spanish 
, English
Works in: Spanish, English to Spanish, Spanish to English, and 1 more.
rotating distribution
...CRB is read by a majority of California's restaurants through a rotating distribution
schedule designed to reach over 50,000 restaurants throughout the year...
www.calrest.org/partnerships/advertising.asp
The Distance MSW Option is responsive to state needs by building on the current
MSW Program in Anchorage to create a rotating distribution mechanism for ...
www.alaska.edu/swacad/downloads/IIIdownloads/hc01.doc
schedule designed to reach over 50,000 restaurants throughout the year...
www.calrest.org/partnerships/advertising.asp
The Distance MSW Option is responsive to state needs by building on the current
MSW Program in Anchorage to create a rotating distribution mechanism for ...
www.alaska.edu/swacad/downloads/IIIdownloads/hc01.doc
+1
29 mins
margaret caulfield
Native in Spanish
&
English
Works in field
Accurate, natural and very hard-working
Native in: English , Spanish
Works in: Spanish to English, English to Spanish, French to English, and 3 more.
Related KudoZ points
:
36
periodical (w/ref. to the publicity)
In other words, a weekly magazine, a daily newspaper, etc.
Just my humble opinion.
Just my humble opinion.
1 hr
continuous
Continuous advertising
All too many small businesses completely dribble away their advertising money throughout the year by placing a continuous stream of small ads. This approach never creates enough impact to net results. If you operate this way, stop it.
E-zine list DG
... and marketers, emphasizing practical and unique how-to info Frequency: continuous
URL: http://www.frugalfun.com/dtb.html Advertising: Accepted--terms at: http ...
www.the-work-at-home.com/resources/e-list2.htm - 10k -
Marketsearch Directory - Data Record D9110.HTM
... countries Countries Covered : Latin America Price : On Request Frequency : Continuous.
More Information. Report Number : 9110-014 Advertising Tracking Countries ...
www.marketsearch-dir.com/html/d9110.htm - 10k
advertising for these brands; Advertising frequency by language ... Audit (PAA) monitors
display advertising expenditures for ... ensures regular and continuous flow of ...
www.org-marg.com/syndicated/admonitor.htm - 25k -
[PPT] Advertising and Public Relations
... Reach. Frequency. Audience. Selectivity. ... The ability of an advertising medium to reach
a precisely defined market. 4. 29. ... Media Scheduling. Continuous. Media Schedule. ...
people.westminstercollege.edu/ faculty/tkimball/Chapter15a.ppt
Outdoor Today - Planning Outdoor - Recency
... different issue. Certainly Frequency is needed and in this case more
continuous advertising may enhance the media strategy. But Recency ...
www.maiden.co.uk/web/maiden/moprodweb.nsf/ (AllByUnid)/DCCFE476942A68488025699300449184 - 41k -
recency planning: it's not about reach or frequency. it's about ...
... Recency planning does not eliminate frequency. Frequency is the sum of exposures
across weeks. ... It is intensified by more continuous advertising. ...
www.ephrononmedia.com/article_archive/ articleViewerPublic.asp?articleID
All too many small businesses completely dribble away their advertising money throughout the year by placing a continuous stream of small ads. This approach never creates enough impact to net results. If you operate this way, stop it.
E-zine list DG
... and marketers, emphasizing practical and unique how-to info Frequency: continuous
URL: http://www.frugalfun.com/dtb.html Advertising: Accepted--terms at: http ...
www.the-work-at-home.com/resources/e-list2.htm - 10k -
Marketsearch Directory - Data Record D9110.HTM
... countries Countries Covered : Latin America Price : On Request Frequency : Continuous.
More Information. Report Number : 9110-014 Advertising Tracking Countries ...
www.marketsearch-dir.com/html/d9110.htm - 10k
advertising for these brands; Advertising frequency by language ... Audit (PAA) monitors
display advertising expenditures for ... ensures regular and continuous flow of ...
www.org-marg.com/syndicated/admonitor.htm - 25k -
[PPT] Advertising and Public Relations
... Reach. Frequency. Audience. Selectivity. ... The ability of an advertising medium to reach
a precisely defined market. 4. 29. ... Media Scheduling. Continuous. Media Schedule. ...
people.westminstercollege.edu/ faculty/tkimball/Chapter15a.ppt
Outdoor Today - Planning Outdoor - Recency
... different issue. Certainly Frequency is needed and in this case more
continuous advertising may enhance the media strategy. But Recency ...
www.maiden.co.uk/web/maiden/moprodweb.nsf/ (AllByUnid)/DCCFE476942A68488025699300449184 - 41k -
recency planning: it's not about reach or frequency. it's about ...
... Recency planning does not eliminate frequency. Frequency is the sum of exposures
across weeks. ... It is intensified by more continuous advertising. ...
www.ephrononmedia.com/article_archive/ articleViewerPublic.asp?articleID
Discussion